David Cooney – Senior Consultant and Head of Precision Medicine, Blue Latitude Health, NYC

    •  
    • David Cooney – Senior Consultant and Head of Precision Medicine, Blue Latitude Health, NYC's presentations

    After studying Biochemistry and structural biology at Trinity College, David joined the Imperial College Drug Discovery Lab developing kinase inhibitors before moving into insight and strategy at Brand Sight, where he worked on some of Roche’s biggest oncology brands. He since moved to Blue Latitude health to help open the New York office and support on launch of breakthrough monoclonal antibodies and first in class precision medicines.

     

    Title: Understanding the opportunity of precision medicine

    Synopsis: The move to precision medicine should provide a simpler and more effective treatment experience for patients – ensuring the right treatment is delivered to the right patient at the right time. Delivering this experience is far more complex from an industry perspective, and the commercial opportunity challenges conventional business models. This talk will review what the opportunity for the industry is and how advancements in big data can help overcome market access challenges through a focus on delivering better outcomes to patients.